Hydra – Media Kit & Web Site

About This Project

Ad agencies and vendors all tend to sound the same when it comes to selling their services. I attempted to differentiate marketing materials for Hydra, at the time one of the leading performance-based online ad networks, by employing a super-clean infographics approach that focused on metrics to drive home the concept that we were focused on and delivered results. (The site also employed an innovative navigation which unfortunately isn’t possible to show here.) You can see the execution of that strategy with these few sample pages from the media kit and website. Hydra was ultimately acquired by Adknowledge.